Miss World Australia 2016

August 31, 2016


Last month, the Miss World Australia national finals took place at Crown Palladium in Melbourne.

Glamorous beauties from across the country all had their eye on the crown as they competed to represent Australia at the international pageant.

All contestants had glowing skin on the night and had been gifted with the entire Elucent Whitening range in preparation.

After competing on three different rounds and winning the hearts of not only the judges but everyone in the room, Madeline Cowe was crowned Miss World Australia 2016.
Madeline is currently studying a Bachelor of Law and hopes to one day work in Family Law or child protection services. Raised on a cane and cattle property in rural north Queensland, Madeline loves animals, adventure and the outdoors.

Having both the rain forest and reef at her doorstep, if Madeline isn’t swimming over our beautiful Great Barrier Reef she is exploring the many waterfalls that are present along the north-east coastline.
When asked what her number one skin tip would be, Madeline said “light reflects better off plump, hydrated skin. I love using a rich moisturizer like Elucent Whitening Night Moisturizer to replenish my skin after a busy day – it helps me keep it bright and glowing and ready to take on anything”.

The international finals will be held in Washington in December. Madeline is the quintessential candidate for the Miss World 2016 title. She is savvy, intelligent, elegant, globally aware and above all devoted to making a positive impact on today’s societal issues. Madeline endows the traits required to bring the Miss World Crown home to Australian soil for the first time in 44 years.

We welcome Madeline to the Ego Family as the face of Elucent Skincare.


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